Skip to content
Search AI Powered

Latest Stories

India’s Growing Soft Power: From Howdy Modi to Namaste Trump

By Dinesh Sharma

AS THE two leading democracies – US (oldest constitutional democracy) and India (largest constitutional democracy) – continue to tighten their embrace, prime minister Narendra Modi may be promoted to the “hugger-in-chief,” who was formerly known as the “chaiwallah.”

Chai has now become a specialty drink – you can find it at any Starbucks and in most local US restaurants. And as vegetarian food becomes part of the American diet, along with yoga and samosas, there seems to be a general acceptance of Hindus and Indian Americans as part of the American culture.


Most Americans on the street still may not know who Modi is. But most Indian Americans will know that Donald Trump embraced the Hindus with his avuncular phrase: “I love the Hindus!” or “Abki baar, Trump sarkar” on the Jimmy Kimmel show. These memes went viral during the 2016 election in the diaspora community.

Interestingly, this visit is timed to gain maximum advantage with the upcoming election, and garner votes from four million Indian Americans. Many Indian Americans have been promoted in the Trump administration. At the recent Diwali lighting ceremony at the White House, no fewer than 22 Indian American administrators were present. Trump called them “a very special people”.

The strategic partnership that began under Bill Clinton more than two decades ago has continued to expand and mature under George W Bush, Barack Obama and Donald Trump. The presidents may have changed, but the policy, with few ups and downs, has remained consistent. Progressive Indians with a global outlook generally have preferred democratic US presidents, with the history of the civil rights movement to back them up, while the business-oriented Indians have preferred the Republicans, who believe in open trade, free markets and unfettered growth.

There is an intensification of ties after the liberal reforms led by Manmohan Singh when he was finance minister; India undertook these reforms with the help of the US government. During the post-independence period from 1947 to 1991, which marked the onset of liberal reforms, only three US presidents had visited India, namely Dwight D Eisenhower (1959), Richard Nixon (1969) and Jimmy Carter (1978). Now, Indians have hosted visits from every US president starting with Bill Clinton (2000), George W Bush (2006), Barack Obama who visited twice (2010 and 2015), and Donald Trump (2020), whose daughter Ivanka had conducted her own official visit earlier.

As the headlines stated, US and India are natural allies and see themselves fighting terrorism, defending democracy and the rule of law. The long-wished for goal of the India-US partnership to triangulate China not only in the Asia-Pacific but around the world, may be slowly becoming a reality.

As Ashley Tellis has stated recently, “Yet three years into Trump’s presidency, the strategic partnership with India that successive US administrations have cultivated as a silent bulwark against China hasn’t just survived – it has flourished.”

Meanwhile, the business ties and people-people relations have continued to increase. Many big technology companies now boast Indian American CEO’s and middle managers. The triumvirate success of Microsoft, Google and IBM has given Indian American CEO’s a hat trick with Satya Nadella, Sunder Pichai and Arvind Krishna at the helm, respectively. This is a business success story, a case study that needs to be fully unpacked to understand the ‘secret sauce,’ but there is no doubt the geo-political relationship within the context globalisation has helped.

Similarly, Indian American politicians have had a good run this political season. While none of them have fully made it yet through to the primary or to the general elections, they have not been exactly taking it easy. From Kamala Harris, Raja Krishnamoorthi, Ami Berra, Pramila Jayapal, Preet Brahara, to Neal Katyal; all have been very active in the public sphere.

Standing on the shoulders of giants like Dalip Singh Saund, who was the first Asian American and first Sikh American elected to the US Congress in 1957 from Stockton, CA, the new wave of public figures have shown that India’s growing soft power is still instrumental in shaping the American dialogue for the next century.

In his biography titled, Congressman from India (1960), DS Saund wrote, “My guideposts were two of the most beloved men of history, Abraham Lincoln and Mahatma Gandhi. …I find comfort in the Declaration of Independence and hope for mankind in the great inalienable truths expressed in the Bill of Rights.”

In the cacophony of Indian American diaspora today, I can hear and relate to the echoes of DS Saund’s words and lived experience.

It is the soft power of the two democracies – examples of martyrs like Lincoln and Gandhi – that will shape not only the enduring values of the strategic partnership between India and the US, but also the future of the planet in the 21st century.

The author is Associate Professor at John Jay College, City University of New York, and Chief Research Officer at Steamworks.

More For You

Eye Spy: Top stories from the world of entertainment
AR Rahman and Saira Banu

Eye Spy: Top stories from the world of entertainment

INSPIRING STORY

Kopal Khanna

KOPAL KHANNA is an Indian content creator who is redefining the ancient art of storytelling for the digital age, using it to bring people together. Her remarkable venture, Tape A Tale, provides aspiring storytellers with a space to share their narratives and has amassed nearly 500,000 followers on Instagram. You can follow this inspiring creator on Instagram at @tapeatale and @kopalkhanna

Keep ReadingShow less
‘Debate must include assisted dying bill’s impact on society as a whole’
The second reading of the bill was passed by the Commons last Friday (29) by 330 votes to 275, which shows MPs are as divided on this issue as the rest of the country.

‘Debate must include assisted dying bill’s impact on society as a whole’

“WELL, Rameshbhai,” murmured the medic, gently adjusting the patient’s pillow, “your near and dear ones have asked me to have a word with you.

“They are grateful for the large inheritance you are leaving. It’s not about the money. It’s just that they don’t want you to suffer any more. They have the documents ready. All you have do to sign them. They will then ‘do the needful’. They can make all your pain vanish in a second. They want to show their love for you.”

Keep ReadingShow less
Comment: To stay on target, Starmer needs to decide where he’s aiming
Prime minister Keir Starmer (Photo: Getty Images)

Comment: To stay on target, Starmer needs to decide where he’s aiming

Targets are prime minister Sir Keir Starmer’s theme of this week. His ‘plan for government’ will set out the measurable milestones that Labour intends to deliver.

Targets do different things in government and politics. They signal priorities to the public and the government machine. They can drive progress – or distort systems if badly designed. Governments tend to overestimate the public impact of statistical updates. Feelings often shape perceptions more than facts. But nothing draws quite so much attention to a government target as a spectacular failure to hit it.

Keep ReadingShow less
Eye Spy: Top stories from the world of entertainment
Shah Rukh Khan

Eye Spy: Top stories from the world of entertainment

BIG COUNTDOWN

MARK your calendars for Eastern Eye’s list of the top 50 Asian stars of 2024, which will be released on December 13. This globally celebrated countdown honours south Asian achievers across popular culture, including film, music, TV, and social media.

Keep ReadingShow less
What faith says about euthanasia
There are emotional arguments both for and against the proposed law change

What faith says about euthanasia

MY UNCLE, who died, aged 88, in August, would have turned 89 last week.

He had been suffering from vascular dementia, but the idea of assisted dying would have horrified him. In fact, three days before he died, he told me he wanted to have a big party when he returned from hospital. He did go home for 24 hours, but deteriorated so sharply overnight he had to be rushed back to hospital, with me in the ambulance alongside him.

Keep ReadingShow less